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Kevin Grasty Assistant Vice President for Creative Services UCM | University Publications

Degrees
BFA Visual Communication, Pratt Institute

Favorite Spot on Campus
Bender Arena Section 103, Row: C, Seat: 12
Book Currently Reading
Black Boy Joy
Bio
Kevin Grasty joined Â鶹ÊÓƵ in 1983 as the lead graphic designer for undergraduate recruitment. He manages the integrated in-house creative services team of designers, writers, editors, photographer, production and traffic manager and university communications and marketing administrative unit that support the division’s photography, technology, and customer service support. Kevin manages the creative team that produces the university's flagship publication, American magazine, annual year in review report, undergraduate admissions collateral, priority development and alumni relations collateral, and other high-visibility projects that showcase Â鶹ÊÓƵ’s incredible story.

He monitors the use of Â鶹ÊÓƵ’s official logotypes, marks and supports the university’s licensing and trademark program and its partnership with Collegiate Licensing Company (CLC). He advises on creative design strategy related to integrated digital communications, and university marketing and branding initiatives. His notable contributions include: directing the reimagined and redesigned American magazine (print and digital), serving as the design lead for the redesign of american.edu, and lead designer of the Â鶹ÊÓƵ Athletics and Recreation primary and secondary logotypes, and the Blue Crew spirit program logo.

Kevin is excited about UCM's commitment to making an impact by engaging with audiences through thoughtful strategy, effective communication, and compelling creative to build awareness and recognition of Â鶹ÊÓƵ.
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Partnerships & Affiliations


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Scholarly, Creative & Professional Activities

Honors, Awards, and Fellowships

2009Ìý Dedicated Service Award – 25 yearsÌý Ìý Ìý Ìý

2009Ìý Service to the Â鶹ÊÓƵ Community – special recognition ÌýÌýÌýÌýÌýÌýÌýÌý for the Web Development Team

2004Ìý Dedicated Service Award – 20 years

1999Ìý Dedicated Service Award – 15 years

1996Ìý University Staff Award for Outstanding Performance

1994Ìý Dedicated Service Award – 10 years

1991Ìý Print Regional Design – WAMU 30th Anniversary logo

1985Ìý Print Regional Design – Grass T Design business card

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Media Appearances

Q&A with AIGA-DC April 2014

Honors, Awards, and Fellowships

2014Ìý Dedicated Service Award - 30 years

2019Ìý Dedicated Service Award - 35 years

Announcements

CASE 2014 Circle of Excellence Grand Gold Award for Magazine Publishing Improvement - American Magazine